Reclaiming failure is about owning failure – making failure work for us instead of being something to fear or avoid. By understanding how failure works, and talking through tactics for changing our relationship with failure, we can learn faster, grow more, and achieve things we might not have even attempted before.
There is a huge difference between failing and failure. Failing is trying something that you learn doesn’t work. Failure is throwing in the towel and giving up. True success comes from failing repeatedly and as quickly as possible, before your cash or your willpower runs out.
— Jay Samit
Reclaiming Failure 